Search results for ‘Philip Kotler,Gary Armstrong’

Filter & Refine

    Cover image for Marketing
    Paperback
    Add to list Added to list

    Marketing

    Gary Armstrong, Philip Kotler, Michael Volkov, Swee Ang, Karen Fernandez, Sven Tuzovic

    Today's leading marketing text on creating and capturing customer value. Marketing: An Introduction, 9th edition shows students how to create vibrant, interactive communities of consumers who make products and brands…

    $160.95

    Order online and we’ll ship when availablePre-order now

    Cover image for Principos de Marketing
    Paperback
    Add to list Added to list

    Principos de Marketing

    Philip Kotler,Gary Armstrong

    $573.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing
    Hardback
    Add to list Added to list

    Principles of Marketing

    Philip Kotler,Gary Armstrong

    Revised edition of the authors’ Principles of marketing.

    $740.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing, Global Edition -- MyLab Marketing with Pearson eText
    Mixed media product
    Add to list Added to list

    Principles of Marketing, Global Edition – MyLab Marketing with Pearson eText

    Philip Kotler,Gary Armstrong

    $79.95

    Order online and we’ll ship when availablePre-order now

    Cover image for Principles of Marketing, Global Edition
    Paperback
    Add to list Added to list

    Principles of Marketing, Global Edition

    Philip Kotler,Gary Armstrong

    This text uses practical examples and applications to show the major decisions that marketing managers face in their day to day jobs. The new edition also offers expanded coverage of…

    $172.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Marketing: An Introduction
    Paperback
    Add to list Added to list

    Marketing: An Introduction

    Gary Armstrong,Philip Kotler

    Revised edition of the authors’ Marketing, [2017]

    $740.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Marketing: An Introduction, Global Edition
    Paperback
    Add to list Added to list

    Marketing: An Introduction, Global Edition

    Gary Armstrong,Philip Kotler

    Our goal with the first European edition of Marketing: an introduction has been to retain the great strengths of the US original –Preface.

    $159.45

    Available to order, ships in approx 2 weeksAvailable to order

    Cover image for Access Card -- Pearson MyLab Marketing with Pearson eText for Marketing: An Introduction, Global Edition
    Undefined
    Add to list Added to list

    Access Card – Pearson MyLab Marketing with Pearson eText for Marketing: An Introduction, Global Edition

    Gary Armstrong,Philip Kotler

    Marketing: An Introduction shows you how creating and capturing customer value drives effective marketing strategies. The text reflects major trends and shifting forces that impact marketing in this digital age…

    $95.95

    Order online and we’ll ship when availablePre-order now

    Hardback
    Add to list Added to list

    Principles of Marketing [High School Edition]

    Philip Kotler,Gary Armstrong

    $322.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing (with FREE Marketing Updates access code card)
    Mixed media product
    Add to list Added to list

    Principles of Marketing (with FREE Marketing Updates access code card)

    Philip T. Kotler,Gary Armstrong

    This text uses practical examples and applications to show the major decisions that marketing managers face in their day to day jobs. The new edition also offers expanded coverage of…

    $544.99

    Available to order, ships in approx 4 weeksAvailable to order

    Mixed media product
    Add to list Added to list

    PRINC OF MARKETNG & MYMARKETLAB EBK&S/G PKG

    Philip T. Kotler,Gary Armstrong

    $826.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Marketing: An Introduction, Global Edition
    Paperback
    Add to list Added to list

    Marketing: An Introduction, Global Edition

    Gary Armstrong,Philip Kotler,Marc Opresnik

    Our goal with the first European edition of Marketing: an introduction has been to retain the great strengths of the US original –Preface.

    $168.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Principles of Marketing, Global Edition + MyLab Marketing with Pearson eText (Package)
    Mixed media product
    Add to list Added to list

    Principles of Marketing, Global Edition + MyLab Marketing with Pearson eText (Package)

    Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

    Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace.

    Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of…

    $152.85

    Order online and we’ll ship when availablePre-order now

    Cover image for Principles of Marketing, Global Edition
    Paperback
    Add to list Added to list

    Principles of Marketing, Global Edition

    Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

    Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace.

    Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of…

    $151.75

    Available to order, ships in 10-14 daysAvailable to order

    Cover image for Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition
    Mixed media product
    Add to list Added to list

    Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition

    Gary Armstrong,Philip Kotler,Marc Opresnik

    Marketing: An Introduction shows you how creating and capturing customer value drives effective marketing strategies. The text reflects major trends and shifting forces that impact marketing in this digital age…

    $351.99

    Available to order, ships in approx 2 weeksAvailable to order

    Cover image for Principles of Marketing, Global Edition -- MyLab Marketing with Pearson eText Access Code
    Add to list Added to list

    Principles of Marketing, Global Edition – MyLab Marketing with Pearson eText Access Code

    Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

    Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace.

    Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of…

    $99.95

    Order online and we’ll ship when availablePre-order now

    Mixed media product
    Add to list Added to list

    Principles of Marketing, Student Value Edition + 2019 Mylab Marketing with Pearson Etext – Access Card Package

    Philip Kotler (Northwestern University),Gary Armstrong (University of North Carolina)

    NOTE This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less…

    $836.99

    Available to order, ships in approx 4 weeksAvailable to order

    Mixed media product
    Add to list Added to list

    Marketing: An Introduction, Student Value Edition + 2019 Mylab Marketing with Pearson Etext – Access Card Package

    Gary Armstrong (University of North Carolina),Philip Kotler (Northwestern University)

    NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of Pearson’s MyLab & Mastering products exist for each title, and registrations are not…

    $740.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing: Scandinavian Edition
    Paperback
    Add to list Added to list

    Principles of Marketing: Scandinavian Edition

    Anders Parment, Ph.D.,Philip Kotler,Gary Armstrong

    Principles of Marketing Scandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This, the second Scandinavian edition, is true to Kotler and Armstrong’s classic conceptual framework…

    $270.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Marketing: An Introduction
    Loose-leaf
    Add to list Added to list

    Marketing: An Introduction

    Gary Armstrong (Brunel University UK),Philip Kotler (Northwestern University)

    NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of Pearson’s MyLab & Mastering products exist for each title, and registrations are not…

    $716.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing
    Paperback
    Add to list Added to list

    Principles of Marketing

    Philip Kotler,Gary Armstrong,Lloyd Harris,Hongwei He

    Revised edition of the authors’ Principles of marketing.

    $288.99

    Available to order, ships in approx 2 weeksAvailable to order

    Cover image for Principles of Marketing
    Paperback
    Add to list Added to list

    Principles of Marketing

    Stewart Adam,Sara Denize,Michael Volkov,Philip Kotler,Gary Armstrong

    Provides a concise and accessible introduction to marketing. The third edition retains it authoritative presentation of marketing theory, and also offers the reader a rich variety of examples and applications…

    $183.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Marketing
    Paperback
    Add to list Added to list

    Marketing

    Philip Kotler,Suzan Burton,Ken Deans,Linden Brown,Gary Armstrong

    Kotler’s Marketing 8E continues to provide an authoritative and holistic platform whilst delivering updated, cutting-edge content in new and exciting ways. It provides the definitive principles of marketing in a…

    $204.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Marketing: An Introduction, European Edition
    Paperback
    Add to list Added to list

    Marketing: An Introduction, European Edition

    Philip Kotler,Gary Armstrong,Anders Parment, Ph.D.,Philip Kotler

    Our goal with the first European edition of Marketing: an introduction has been to retain the great strengths of the US original –Preface.

    $134.15

    Available to order, ships in approx 2 weeksAvailable to order

    Mixed media product
    Add to list Added to list

    Marketing and Marketing: A Snapshot

    Philip Kotler,Suzan Burton,Ken Deans,Linden Brown,Gary Armstrong

    This pack contains 1 copy of Marketing 9th edition and 1 copy of Marketing: A Snapshot.

    Marketing, in its 9th Australian edition, continues to be the authoritative principles of marketing…

    $219.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Principles of Marketing Value Package (Includes Onekey Coursecompass, Student Access Kit, Principles of Marketing)
    Hardback
    Add to list Added to list

    Principles of Marketing Value Package (Includes Onekey Coursecompass, Student Access Kit, Principles of Marketing)

    Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University),Gary Armstrong,Phil Kotler

    $735.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing, An Asian Perspective
    Paperback
    Add to list Added to list

    Principles of Marketing, An Asian Perspective

    Philip Kotler, Gary Armstrong, Swee Ang, Siew Leong, Chin Tan, Oliver Yau

    This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.

    For principles…

    $138.55

    Available to order, ships in approx 2 weeksAvailable to order

    Hardback
    Add to list Added to list

    Principles of Marketing Value Package (Includes Marketing Plan Pro 6.0)

    Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University),Gary Armstrong,Phil Kotler

    $759.99

    Available to order, ships in approx 4 weeksAvailable to order

    Loose-leaf
    Add to list Added to list

    Marketing: An Introduction, Student Value Edition

    Gary Armstrong,Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University)

    This best-selling, brief introduction to marketing teaches students marketing using a customer value framework. The ninth edition includes new and expanded material on Integrated Marketing Communication, social networks, measuring and…

    $437.99

    Available to order, ships in approx 4 weeksAvailable to order

    Hardback
    Add to list Added to list

    Principles of Marketing Value Package (Includes Onekey Blackboard, Student Access Kit, Principles of Marketing)

    Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University),Gary Armstrong

    $735.99

    Available to order, ships in approx 4 weeksAvailable to order

    Paperback
    Add to list Added to list

    Marketing: An Introduction and Mymarketinglab Package Value Package (Includes Interpretive Simulations Access Group A)

    Gary Armstrong,Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University)

    $613.99

    Available to order, ships in approx 4 weeksAvailable to order

    Paperback
    Add to list Added to list

    Marketing: An Introduction Value Package (Includes Marketing Plan Handbookd Pro Premier Marketing Plan )

    Gary Armstrong,Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University)

    $722.99

    Available to order, ships in approx 4 weeksAvailable to order

    Book
    Add to list Added to list

    Study Guide and Flashvalue Package (Includes Marketing: An Introduction and Mymarketinglab Package)

    Gary Armstrong,Philip Kotler, Ph.D. (J L Kellogg Graduate School of Management Northwestern University)

    $704.99

    Available to order, ships in approx 4 weeksAvailable to order

    Cover image for Principles of Marketing
    Paperback
    Add to list Added to list

    Principles of Marketing

    Gary Armstrong,Sara Denize,Michael Volkov,Stewart Adam,Philip Kotler

    Provides a concise and accessible introduction to marketing. The third edition retains it authoritative presentation of marketing theory, and also offers the reader a rich variety of examples and applications…

    $183.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Marketing and Management: Defined, Explained and Applied (Custom Edition)
    Paperback
    Add to list Added to list

    Marketing and Management: Defined, Explained and Applied (Custom Edition)

    Stewart Adam,Sara Denize,Michael Volkov,Phillip Kotler,Gary Armstrong

    This custom edition is published for LaTrobe University

    $151.99

    Available to order, ships in 3-5 daysAvailable to order

    Cover image for Principles of Marketing, An Asian Perspective
    Paperback
    Add to list Added to list

    Principles of Marketing, An Asian Perspective

    Philip Kotler,Gary Armstrong,Ang Swee-Hoon,Leong Siew-Meng,Tan Chin-Tiong

    For Principles of Marketing courses that require a comprehensive text.

    Help students learn how to create value through customer connections and engagement

    In a fast-changing, increasingly digital and social marketplace…

    $170.99

    Available to order, ships in 3-5 daysAvailable to order