Hardback
Add to list Added to list Solid Growth: Strategies Of Industrial Champions In Global Markets
Olaf Ploetner (Esmt Berlin, Germany),Bianca Schmitz (Esmt Berlin, Germany),Johannes Habel (Univ Of Houston, Usa)
This book examines global strategies for industrial champions. In particular, it highlights three categories of supply in industrial markets: premium products, low-price products, and complex digital solutions. The authors identify…
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