Solid Growth: Strategies Of Industrial Champions In Global Markets

Olaf Ploetner (Esmt Berlin, Germany),Bianca Schmitz (Esmt Berlin, Germany),Johannes Habel (Univ Of Houston, Usa)

Solid Growth: Strategies Of Industrial Champions In Global Markets
Format
Hardback
Publisher
World Scientific Publishing Co Pte Ltd
Country
Singapore
Published
27 January 2023
Pages
300
ISBN
9789811264511

Solid Growth: Strategies Of Industrial Champions In Global Markets

Olaf Ploetner (Esmt Berlin, Germany),Bianca Schmitz (Esmt Berlin, Germany),Johannes Habel (Univ Of Houston, Usa)

This book examines global strategies for industrial champions. In particular, it highlights three categories of supply in industrial markets: premium products, low-price products, and complex digital solutions. The authors identify opportunities for creating synergies between these three strategies and address the overarching question: How can the company of the future be organized?

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