This book explains why and how organizational tangible and intangible resources may influence organizational performance . This book divides three parts. First part introduce what may be organizational tangibale and intangible resources as well as how any why they may bring positive or negative consumer emotions to choose to buy the product as well as efficiency in organizations. Second part introduces what may be organizational tangible resources strategies. Third part introduces what may be organizational tangible and intangible strategies. Readers may have more clear understanding whether any organizational resources elements how and why may influence any organizational long term development. I write the book aims to let organization to learn how to avoid resource waste to solve any chapllenges. I shall use different working environments to suppose what the personnel challenges you will face and I also suggest that you ought adopt what personnel solvable methods and positive attitudes to solve these personnel challenges are the best. I shall indicate different organizations' staffs cooperation challenges and I also suggest my best personnel solvable methods to dealt these challenges, for example, movie making team, baseball team, nuclear factory, business office, university, interior decorating partnership, bank, restaurant etc. different organizations.