Bacon Is A Vegetable (and Other Lies We Tell Children) explores the author’s journey as both an animal advocate and an expectant father alongside his wife’s pregnancy. Delving into books on deception, research on how children view animals, and popular culture’s influence on societal attitudes towards animals, the author examines the evolution from children who rescue worms and prioritise dogs to adults who routinely and with rare thought consume and use animals on a daily basis.

There are adults who still believe there are fairies, there are adults who believe rats are disgusting (despite having never met one), and there are adults who think the animal on their plate is different than the animal in their yard. This book is an antidote to the incessant deception we as adults practice, which is passed on to our children, to the detriment of our animals.