The Fashion Industry and Its Careers
Sheryl A. Farnan, Michele M. Granger
The Fashion Industry and Its Careers
Sheryl A. Farnan, Michele M. Granger
Explore different fields in the fashion industry-- ranging from marketing and social media to academia and museum work-- to discover more than 75 unique careers. Using the expertise of industry professionals in design, retail, production, and more; The Fashion Industry and Its Careers, Fifth Edition explores what to expect on the job, required education and training, and the relationship of the position to the fashion industry as a whole. The text highlights a variety of disruptions in the industry including e-commerce, technology, sustainability, and the post-pandemic world. A new box feature called Not Just Another Day At The Office spotlights emerging aspects of the fashion industry such as remote work; addressing sourcing challenges; and fast fashion. Use this text to get realistic insight into the world of fashion.
New to this Edition - New Not Just Another Day At The Office feature allows students to see fashion industry issues and professionals up close
- Updated Case Studies in Career Exploration showcase how fashion careers have been changed by the Covid-19 pandemic - Updated sections on sustainability and social media - Updates throughout around salaries; career tracks; resume enhancements; and job search guidelines for entering the industry upon graduation
The Fashion Industry and Its Careers STUDIO - Study smarter with self-quizzes featuring scored results and personalized study tips - Review concepts with flashcards of essential vocabulary
Instructor Resources - Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes - PowerPoint (R) presentations include images from the book and provide a framework for lecture and discussion
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