Design For Story

Learn how the masters leverage story to sell more on every project.

In Design for Story: Create Immersive Outdoor Living Experiences, entrepreneur and innovator Noah Nehlich reveals how to combine cutting-edge technology with classic storytelling techniques to create compelling immersive experiences.

Practical and easy-to-follow, Design for Story investigates the challenges of well-known landmarks, landscapes, masterpieces, and inventions to offer unexpected tips to designers striving to create the most memorable designs.

In this book, you'll learn:

How to fuse your client's story with your design to create an emotional connection How inspiring your client motivates them to want to work with you How to move past sales speech and tell a story that makes your design memorable Practical tips on how to deal with indecisive clients

With Design for Story, discover how to communicate effectively with your client and persuade them to choose your design plan.