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Illustrations on package design are vital; they not only help to sell the packaged product, but they’re also an unparalleled force for building the company’s brand, ensuring visibility in a highly competitive market. This book explores varying types of illustration and how it’s best used in packaging design to convey the concept of the product.
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Illustrations on package design are vital; they not only help to sell the packaged product, but they’re also an unparalleled force for building the company’s brand, ensuring visibility in a highly competitive market. This book explores varying types of illustration and how it’s best used in packaging design to convey the concept of the product.