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Digital Enablement And Innovation In China: A Casebook
Hardback

Digital Enablement And Innovation In China: A Casebook

$183.99
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The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.

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MORE INFO
Format
Hardback
Publisher
World Scientific Publishing Co Pte Ltd
Country
Singapore
Date
25 March 2019
Pages
184
ISBN
9789813276352

The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.

Read More
Format
Hardback
Publisher
World Scientific Publishing Co Pte Ltd
Country
Singapore
Date
25 March 2019
Pages
184
ISBN
9789813276352