Online Urbanization: Online Services in China’s Rural Transformation

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This book highlights the new urban-rural relationship that has emerged under the influence of e-commerce in China. In this regard, it presents case studies on the Suichang rural e-commerce model and Alibaba’s rural strategy, together with analyses of online service in China. Furthermore, by means of a brief review of the urban-rural relationship throughout China’s history, and of academic literature on the study of space, it explains the special logic of urbanization in China. As such, the book makes a valuable contribution to the body of literature on the space of flows and grassrooting, aspects that are essential to appreciating the complexity of the new urban-rural relationship in underdeveloped areas (including developing countries and underdeveloped areas in developed countries) in the ongoing information era.