Social Media In Sport: Theory And Practice

Social Media In Sport: Theory And Practice
Format
Hardback
Publisher
World Scientific Publishing Co Pte Ltd
Country
Singapore
Published
11 August 2021
Pages
504
ISBN
9789811237652

Social Media In Sport: Theory And Practice

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This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues. The book also helps students better understand the research process in social media scholarship and make connections with academic research and applied practice in sport studies.

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