Ah, business ...: Klummer og andre korte tekster om organisationernes samfund (2004-2014)
Finn Frandsen
Ah, business …: Klummer og andre korte tekster om organisationernes samfund (2004-2014)
Finn Frandsen
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Ah, business … bestar af fireogfyrre korte, men tankevaekkende tekster om best practice, branding, business reality, buzzwords, forandringsledelse, gennemsigtighed, greenwash, intern kommunikation, issues management, kampagner, kriseledelse, de fire P'er, public relations, radgivning, netvaerkssamfundet, skandaler, strategi og whistleblowing. Og mange andre emner, som er oppe i tiden. Et af de tilbagevendende temaer i bogen er den fascination, som mange ledere i erhvervslivet og i den offentlige sektor drives af eller er ofre for i deres ledelsespraksis. De fleste af teksterne har tidligere vaeret offentliggjort som klummer pa bagsiden af Jyllands-Postens erhvervstillaeg fra 2004 til 2014.
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