Rock-Volucion Empresarial: Lecciones del Mundo de la Musica Para Directivos y Emprendedores

What can we learn from the innovation of Pink Floyd, the leadership of Sting, Iron Maidens singer, Queen’s creativity, Genesis or Deep Purple change adaptation, Bob Dylan or U2 constant reinvention? Its more than what we think and are solutions taken by business leaders and entrepreneurs. A review of the history of rock, marketing and business management.