From Engineer to CEO

In a world where markets are rapidly evolving, "From Engineer to CEO: Business Leadership" offers a transformative guide for industrial engineers looking to make the leap from technical to strategic leadership. The authors, Edgard Ubau and Juan Benitez, break down the essential competencies for this process, combining hard skills such as financial and commercial management with soft skills such as empathy and innovation.Through clear and structured chapters, the book explores topics such as strategic thinking, planning, change management and team inspiration. With practical tools, success stories and concrete examples, it becomes a compass for those who want to lead with purpose in a competitive business environment. "From Engineer to CEO" is not just a technical manual, but an invitation to develop a comprehensive vision and lead with impact, highlighting that success lies in combining technical knowledge with a human and strategic approach. Ideal for those who seek to transform challenges into opportunities and reach the highest level of business leadership.