OEkonomie Der Musikindustrie
OEkonomie Der Musikindustrie
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Top-Manager der Musikindustrie und Experten aus der Wissenschaft analysieren in diesem Sammelband die oekonomischen Gegebenheiten der Musikindustrie und des Produkts Musik. Sie leiten Implikationen fur das Wertschoepfungsmanagement von Musik ab und zeigen, wie das bisherige Geschaft der Musikindustrie durch neue Technologien systematisch erweitert wird.
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