Strategische Planung Und Erfolg Junger Unternehmen
Sascha Kraus (University of Oldenberg Germany)
Strategische Planung Und Erfolg Junger Unternehmen
Sascha Kraus (University of Oldenberg Germany)
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Auf der Basis einer umfassenden Analyse internationaler empirischer Studien der vergangenen 25 Jahre sowie einer empirischen Untersuchung von 468 jungen KMU setzt sich Sascha Kraus erstmals fur den deutschsprachigen Raum mit dem Zusammenhang zwischen strategischer Planung und Erfolg in jungen Unternehmen auseinander.
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