Public Relations ALS Machtmanagement: Die Systemfunktionalistische Synthese Der Evolutionsoekonomik
Jan Lies
Public Relations ALS Machtmanagement: Die Systemfunktionalistische Synthese Der Evolutionsoekonomik
Jan Lies
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-Problemstellung.- Wirtschaftswissenschaften und Public Relations.- Politikwissenschaft und Public Relations.- Kommunikationswissenschaft und Public Relations.- Psychologie und Public Relations.- Soziologie und Public Relations.- Kulturwissenschaften und Public Relations.- Module einer evolutionsoekonomischen PR-Theorie.- PR als evolutionares Machtmanagement.- Diskussion: PR neu interpretiert.
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