Zahlungsbereitschaftsmessung fur industrielle Hybride Leistungsbundel: Methodik und empirische Validierung

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Markus Karger entwickelt auf Basis der Kapitalwertmethode und der Entscheidungsanalyse eine neue Methode zur Zahlungsbereitschaftsmessung fur industrielle Hybride Leistungsbundel. Die Validitat dieser Methode wird anhand einer zweistufigen empirischen Analyse gepruft.