Strategisches Diversitatsmanagement: Unternehmensfuhrung Im Zeitalter Der Kulturellen Vielfalt
Andre Schulz,Andre Schulz
Strategisches Diversitatsmanagement: Unternehmensfuhrung Im Zeitalter Der Kulturellen Vielfalt
Andre Schulz,Andre Schulz
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Andre Schulz betrachtet Diversitatsmanagement als strategische Konzeption der internationalen Unternehmensfuhrung. Er zeigt, wie mithilfe eines diversitatsbewussten Personal- und Umweltmanagements sowohl die kulturelle Vielfalt der internen Mitarbeiter als auch der externen Kunden, Markte und Gesellschaften oekonomisch nutzbar gemacht werden koennen.
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