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Definition and Market Analysis of the Tesla Motors Model S
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Definition and Market Analysis of the Tesla Motors Model S

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Seminar paper from the year 2016 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of applied sciences, Cologne, course: Marketing, language: English, abstract: The purpose of this document is to analyse the strategic marketing positioning of Tesla Motors with the focus on its premium electric car, Model S. From the text: - The Company Tesla Motors; - Business Analysis; - Market Analysis; - Market Positioning and Strategy

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MORE INFO
Format
Paperback
Publisher
Grin Publishing
Date
17 May 2017
Pages
24
ISBN
9783668428805

Seminar paper from the year 2016 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of applied sciences, Cologne, course: Marketing, language: English, abstract: The purpose of this document is to analyse the strategic marketing positioning of Tesla Motors with the focus on its premium electric car, Model S. From the text: - The Company Tesla Motors; - Business Analysis; - Market Analysis; - Market Positioning and Strategy

Read More
Format
Paperback
Publisher
Grin Publishing
Date
17 May 2017
Pages
24
ISBN
9783668428805