Omnipresence of Advertising

This title is printed to order. This book may have been self-published. If so, we cannot guarantee the quality of the content. In the main most books will have gone through the editing process however some may not. We therefore suggest that you be aware of this before ordering this book. If in doubt check either the author or publisher’s details as we are unable to accept any returns unless they are faulty. Please contact us if you have any questions.

Nowadays advertising seems to be ubiquitous. We notice it everywhere, and we seem to intuitively grasp its pervasive nature. But is it possible to define it? This book is a pioneering attempt to offer a definition of the omnipresence of advertising. It is also an ethics-focused critique of this phenomenon through the lens of relational autonomy. As relational beings, we need trustworthy others to support us in being ourselves and being autonomous. However, according to the argument of this book, the omnipresence of advertising leads to the erosion of trust necessary for such interpersonal support. Moreover, it hinders the development of critical reasoning and turns us into captive audiences, all of which undermines our autonomy competency. Is there still a way to enjoy ad-freedom?