Erfolgreich in China: Ein Reisebuch fur Manager
Karl-Heinz Zurl
Erfolgreich in China: Ein Reisebuch fur Manager
Karl-Heinz Zurl
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Was muss ein deutscher Manager uber seinen chinesischen Geschaftspartner wissen, um den beruhmten Tritt ins Fettnapfchen zu vermeiden? Das Buch bietet brandaktuelle Informationen aus Recherchen und personlichen Kontakten des Autors. Es liefert alles Wissenswerte uber die Informationsbeschaffung, die Finanzierung und die Kontaktaufnahme sowie uber kulturelle Hintergrunde. Zahlreiche Adresslisten fur alle Geschaftsfalle bieten zusatzliche Informationen. Der leichte und unterhaltsame Stil macht das Buch auch zu einer anregenden Lekture fur zwischendurch .
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