Markenmanagement im Handel

Dieter Ahlert,Peter H. Kenning,Dirk Schneider

Markenmanagement im Handel
Format
Paperback
Publisher
Springer Fachmedien Wiesbaden
Country
Germany
Published
31 July 2012
Pages
243
ISBN
9783322869340

Markenmanagement im Handel

Dieter Ahlert,Peter H. Kenning,Dirk Schneider

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Das erste wirklich umfassende Buch zum Markenmangement im Handel.

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