Become a Readings Member to make your shopping experience even easier. Sign in or sign up for free!

Become a Readings Member. Sign in or sign up for free!

Hello Readings Member! Go to the member centre to view your orders, change your details, or view your lists, or sign out.

Hello Readings Member! Go to the member centre or sign out.

De Gruyter Handbook of Coopetition
Hardback

De Gruyter Handbook of Coopetition

$590.99
Sign in or become a Readings Member to add this title to your wishlist.

While plenty of research has been undertaken on coopetition - the practice of organisations (of different sizes) collaborating with their competitors in informal and/or formal capacities - the wider business community is still learning about how and why companies join forces with their competitors, as well as the benefits and drawbacks of these strategies.

The De Gruyter Handbook of Coopetition is designed to showcase some novel studies about the ways that coopetition activities are managed by businesses (using a variety of contexts and research methods), the advantages of these strategies, and insights about what can go wrong when competing firms collaborate with one another. The contributors address certain under-researched issues, such as how coopetition operates in internationally oriented arenas (e.g., for exporters), the dark-side of coopetition strategies, measuring the coopetition construct in empirical research, methodological factors for investigating coopetition activities, and much more.

This handbook will benefit academics, postgraduate researchers, students, and practitioners that are interested in the interplay between cooperation and competition.

Read More
In Shop
Out of stock
Shipping & Delivery

$9.00 standard shipping within Australia
FREE standard shipping within Australia for orders over $100.00
Express & International shipping calculated at checkout

MORE INFO
Format
Hardback
Publisher
De Gruyter
Country
DE
Date
16 June 2025
Pages
520
ISBN
9783111288543

While plenty of research has been undertaken on coopetition - the practice of organisations (of different sizes) collaborating with their competitors in informal and/or formal capacities - the wider business community is still learning about how and why companies join forces with their competitors, as well as the benefits and drawbacks of these strategies.

The De Gruyter Handbook of Coopetition is designed to showcase some novel studies about the ways that coopetition activities are managed by businesses (using a variety of contexts and research methods), the advantages of these strategies, and insights about what can go wrong when competing firms collaborate with one another. The contributors address certain under-researched issues, such as how coopetition operates in internationally oriented arenas (e.g., for exporters), the dark-side of coopetition strategies, measuring the coopetition construct in empirical research, methodological factors for investigating coopetition activities, and much more.

This handbook will benefit academics, postgraduate researchers, students, and practitioners that are interested in the interplay between cooperation and competition.

Read More
Format
Hardback
Publisher
De Gruyter
Country
DE
Date
16 June 2025
Pages
520
ISBN
9783111288543