Tom has grown up with a teddy bear his grandfather bought him from birth. The colour of a ginger biscuit Hugo the bear is his constant companion in all his adventures. After five years of dragging Hugo around the house and garden by his ear, the bear was a little worse for wear. So for his fifth birthday, Tom was bought another bear to replace the shabby old one. The new bear taunted Hugo the old shabby bear. That was until the new bear was lost, lonely, and frighted; then learned what it was like to be taunted by another toy. Reunited with the other toys he admits he was cruel and says sorry to Hugo the ginger biscuit coloured bear.