Good old fashion customer service is still alive and well across the globe……But in this book you will observe it was the customer who wrote his experience; for he was given superb customer service which generated a loyal customer, creating a customer for life. This is is a true story about a consumer not having a inkling as to what he required, but he kept coming back to a business (bicycle shop) that delivered every single time. The ten ingredients Jim writes about will guide any business to the core of customer service. A tremendous customer experience keeps customers coming back for more; 2000 Miles on Wisdom will show you how. Need an inspiring story to renew your commitment to success? Look no further than Jim Serger’s 2000 Miles on Wisdom, with lessons on leadership and delivering the best to everyone customers, colleagues, relatives, and friends in your life. Marshall Goldsmith -million-selling author of the New York Times bestsellers, MOJO and What Got You Here Won t Get You There Jim Serger is an evangelist for bicycling and for superior customer service. 2000 Miles on Wisdom brings these two worlds together in purpose and in joy. Join Jim for the ride of his lifetime. This is a true story that will uplift you at every turn and show you how to make our world a better place every day. Ron Kaufman -New York Times bestselling author, Uplifting Service Customer service excellence, a personal journey of determination, and a passion for making a difference are at the center of Jim Serger Jr s analytic and personal work. Jim s book demonstrates how a customer-experience business (in his case a bicycle shop) can enliven the passion of customers, produce transformation for those it serves, and do good while doing well. Joseph Michelli -New York Times #1 bestselling author of books such as Leading the Starbucks Way and The Zappos Experience Kudos to Jim Serger on his new book 2000 Miles on Wisdom . Jim again has told a story based upon his personal experiences and achievements to take what some believe to be a complex issue customer service and break it down into simple to understand, practical and usable concepts. If you re in business, 2000 Miles on Wisdom is a must read. Jim Serger has emerged as an excellent story teller with a message for everyone. Chris Ruisi, The Coach -Author, Business Speaker, Leadership Coach and International Radio Show.