Create to Plate
Duncan Fraser-Smith
Create to Plate
Duncan Fraser-Smith
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You want to open a restaurant, cafe or bar and don't know where to start?
You have a budget but are not sure where best to allocate your money?
You want to understand what will give you the edge over your competition but don't have all the tools?
CREATE TO PLATE is a hospitality concept creation journey taking you from an idea to a living, breathing, thriving hospitality business with soul...and profit!
Award winner and creative master, Duncan Fraser-Smith, shares his insights, learnings, best practices and "Slam Dunk" tips from 30+ years of creating successful hospitality venues throughout the Middle East, Africa, Asia, Europe & Australia.
He explores the key areas that will take your concept from Vision to Creation - setting you up for success from the very start by eliminating costly mistakes commonly made!
Your roadmap to create world class hospitality concepts starts here, by adapting a cutting edge approach to what you are doing, why you are doing it and how you can achieve it....and ultimately become a market leader!
This must-read book will help you create your own bit of magic in the "EATertainment" business.
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