Ageing in a consumer society: From passive to active consumption in Britain

Ian Rees Jones (WISERD, Cardiff University),Martin Hyde (Swansea University),Christina R. Victor (Brunel University),Richard D. Wiggins (Department of Sociology, City University, London),Chris Gilleard (University College London)

Ageing in a consumer society: From passive to active consumption in Britain
Format
Hardback
Publisher
Policy Press
Country
United Kingdom
Published
2 September 2008
Pages
160
ISBN
9781861348838

Ageing in a consumer society: From passive to active consumption in Britain

Ian Rees Jones (WISERD, Cardiff University),Martin Hyde (Swansea University),Christina R. Victor (Brunel University),Richard D. Wiggins (Department of Sociology, City University, London),Chris Gilleard (University College London)

Targeted as the ‘grey consumer’, people retiring now participated in the creation of the post-war consumer culture. These consumers have grown older but have not stopped consuming.

Based on extensive analysis over two years, this unique book examines the engagement of older people with consumer society in Britain since the 1960s. It charts the changes in the experience of later life in the UK over the last 50 years, the rise of the ‘individualised consumer citizen’ and what this means for health and social policies.

The book will appeal to students, lecturers, researchers and policy analysts. It will provide material for teaching on undergraduate courses and postgraduate courses in sociology, social policy and social gerontology. It will also have considerable appeal to private industry engaged with older consumers as well as to voluntary and non-governmental organisations addressing ageing in Britain.

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