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Home / Global Wine Tourism
Global Wine Tourism
Hardback

Global Wine Tourism

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Wine regions are attracting increasing numbers of tourists through tours, wine festivals and events, and winery, restaurant and cellar door experiences. Using a host of case studies from Europe, North America, South Africa, Australia and New Zealand this book reviews the latest wine tourism research and management and marketing strategies. The book highlights the lessons learnt for wine, tourism and related industries and concludes by examining the future of the wine tourism industry.

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MORE INFO
Format
Hardback
Publisher
CABI Publishing
Country
United Kingdom
Date
28 September 2006
Pages
304
ISBN
9781845931704

Wine regions are attracting increasing numbers of tourists through tours, wine festivals and events, and winery, restaurant and cellar door experiences. Using a host of case studies from Europe, North America, South Africa, Australia and New Zealand this book reviews the latest wine tourism research and management and marketing strategies. The book highlights the lessons learnt for wine, tourism and related industries and concludes by examining the future of the wine tourism industry.

Read More
Format
Hardback
Publisher
CABI Publishing
Country
United Kingdom
Date
28 September 2006
Pages
304
ISBN
9781845931704

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