This book is written for and dedicated to the many people and businesses thinking of, or already doing, business in the Arab world. Of course, there is no shortage of books advising Westerners on what they should do when they are in the Arab world, but this book differs by making it easier for you to put the advice into practice; this book is a current and up to date comparative guide of the differences between the Western and Arab worlds. It addresses the real, day to day problems that businesses face in the Arab world, for example, how to sign a contract and enforce it when you know that your Arab partner will not abide by it. Trust me, I’m an Arab, will help you to understand the Arab world in just a few words and through a small graphics sum up in single images what some studies spend thousands of words trying to explain. an infographic series of 46 images designed with a minimalistic visualisation using simple shapes and symbols to convey the deference between the two cultures. The information in this book focuses on the differences you will see and face as a Westerner in the Arab world or dealing with Arab people. It will walk you through the differences between the two cultures and what to do to reduce the chance of cultural blunders. The book will show you the value of understanding these differences as well as what is and is not acceptable to Arabs and what their expectations from you. You will learn how to make friends with Arab people and how to negotiate with them. It is the aim that through explanation of background behaviours and rationale for Arab attitudes, which can be confusing to Westerns, this book will lead readers to understand the Arab culture. It is the hope of this book that will help people to create successful partnerships between the Western and Arab world.
