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Nudging
Paperback

Nudging

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Nudging is a controversial technique for changing people's behaviours. It burst into public consciousness in the early 2000s with the launch of "nudge units" and departments in government.

The use of nudges as a policy tool is particularly polarising, as their implementation raises moral and constitutional issues about freedom, choice and coercion. Whitehead and Jones take a balanced approach to explain where the nudge as a mechanism for policy implementation came from (as far back as the 1930s), what a nudge is, whether we should use them and, if so, when and where are they best deployed. The proliferation of digital media through our lives has given nudging a new impetus and sphere of operation, which the authors explore to understand its likely future use by policymakers.

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MORE INFO
Format
Paperback
Publisher
Agenda Publishing
Country
United Kingdom
Date
16 May 2024
Pages
176
ISBN
9781788217279

Nudging is a controversial technique for changing people's behaviours. It burst into public consciousness in the early 2000s with the launch of "nudge units" and departments in government.

The use of nudges as a policy tool is particularly polarising, as their implementation raises moral and constitutional issues about freedom, choice and coercion. Whitehead and Jones take a balanced approach to explain where the nudge as a mechanism for policy implementation came from (as far back as the 1930s), what a nudge is, whether we should use them and, if so, when and where are they best deployed. The proliferation of digital media through our lives has given nudging a new impetus and sphere of operation, which the authors explore to understand its likely future use by policymakers.

Read More
Format
Paperback
Publisher
Agenda Publishing
Country
United Kingdom
Date
16 May 2024
Pages
176
ISBN
9781788217279