Strategic Management
Paul Kang, Christian Hall, Jean Cortez
Strategic Management
Paul Kang, Christian Hall, Jean Cortez
This book is a ground-breaking text that explores the art of decision making, both in life and in professional settings. Emphasize on planning for domestic and global competition that is integral to strategic decision-making. Understand clearly the key concepts and tools of strategic management and the book treats decision making as an evolutionary process from a scientific standpoint. This textbook is essential reading for all international or global strategy modules on advance undergraduate or postgraduate (particularly MBA) programmes, in addition to broader strategic management and professional courses.
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