Cowboy Up!: Life Lessons from the Lazy B

Lazy B, the prequel to Cowboy Up!, and published by Random House, was a New York Time bestseller and sold upward of 200,000 copies.

Cowboy Up includes stories about Alan’s famous older sister, Sandra Day O'Connor.

Justice O'Connor and the Day family are household names in Arizona. Lazy B ranch is in Arizona. The state of Arizona will love Cowboy Up

The Horse Lover was the lead book for University of Nebraska Press in Spring 2014; sales exceeded UNP’s expectations.

Alan gave over 100 presentations and traveled around the West promoting The Horse Lover. He already has a file full of invitations to present again when Cowboy Up! is released.

The stories in Cowboy Up reflect America’s fascination with the cowboy mystique. It will appeal to the public in the same way that current TV shows like Longmire and current western movies like The Magnificent Seven appeal to people

The stories included in Cowboy Up touch the hearts of animal and nature lovers. Alan befriended horses, a hawk, a dog, javelinas, a bobcat and more. The stories share the same pathos as stories like Marley and Me.

You can pick this book up and put it down, start and stop anywhere, and be fully entertained.

The qualities that Alan exudes - entrepreneurial, management, leadership - appeal to readers beyond those interested in the West. The lessons from his stories can be applied to a gamut of careers and lifestyles found in the West, East, North and South.

Alan’s unique storytelling voice carries the reader along through a gamut of emotions: joy and sorrow, fear and courage, accomplishment and failure, and almost always love.