Business Strategies and Management

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Business strategies form an integral part of the management of any corporate organization. This book discusses the fundamentals as well as modern approaches in business strategies and management. Strategic planning based on variables such as environment, globalization, core competence, etc. along with corporate strategy and marketing are some of the topics that have been delved into in this book. Those in search of information to further their knowledge in the field of business strategies and management will be greatly assisted by this book.