The Art of Not Motivating: How Leaders Can Succeed by Understanding the True Nature of Motivation

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Corporate is threatening to close Diane’s factory. Panicked by possibly failing, Diane asks leadership expert Kyle Marshall to help motivate her workers. Kyle says he can’t. Instead, he helps Diane understand the real meaning of motivation, and how to create a workplace that encourages individual motivation. Diane is a difficult student with many questions and arguments. In this gripping business fable, Bob Mason illustrates how a better understanding of motivation improves the bottom line.