Customer Data and Privacy: The Insights You Need from Harvard Business Review

Harvard Business Review,Timothy Morey,Andrew Burt,Christine Moorman,Thomas C. Redman, Ph.D.

Customer Data and Privacy: The Insights You Need from Harvard Business Review
Format
Hardback
Publisher
Harvard Business Review Press
Country
United States
Published
2 March 2021
Pages
176
ISBN
9781633699915

Customer Data and Privacy: The Insights You Need from Harvard Business Review

Harvard Business Review,Timothy Morey,Andrew Burt,Christine Moorman,Thomas C. Redman, Ph.D.

A curated collection of HBR’s latest thinking on the business implications of the collection, storage, and use of customer data and privacy.

Features for readers: Curates the latest and most important thinking on customer data and privacy–a topic that all leaders and managers–actually ALL individuals–need to be up to speed and conversant on. Provides a range of diverse contributors and viewpoints with clear takeaways. From foundational basics to research to use cases–all with HBR’s quality and rigor.

Introduces readers to the topic. Provides the essential basics and prepares them for more in-depth engagement. Provides intermediates with a refresher on the basics of the topic and extends their knowledge with HBR’s most cutting-edge, forward-looking, and provocative content on the topic. Answers the question What does HBR have to say about customer data and privacy? for customers who have read authored books on the topic or who are coming to our brand for our trusted perspective on a topic they have yet to read much about.

Audience: Leaders and managers who need to get up to speed–quickly–on the implications for companies on the collection, storage, and use of customer data and privacy: to understand the basics, consult with the right people, keep up with their competitors and colleagues, understand the potential impact for their team/company/industry, and reinvent their business for the future.

This item is not currently in-stock. It can be ordered online and is expected to ship in approx 2 weeks

Our stock data is updated periodically, and availability may change throughout the day for in-demand items. Please call the relevant shop for the most current stock information. Prices are subject to change without notice.

Sign in or become a Readings Member to add this title to a wishlist.