The Benefits and uses of a Kids Coloring Book Coloring Books Rock! Children are fascinated with coloring books. Coloring books bring a benefit in the way of allowing children to express themselves freely without rules. When kids color, they are free to pick and choose whatever color they want. It doesn’t matter if the horse in the book is colored green or pink, a child is able to make their own decision without being told it’s wrong. Coloring books have been around for years, but they also feature the most current cartoon and movie characters that children relate to. From the time a child can hold a crayon and use it to make colors, they can enjoy this activity for years to come. It’s possible that a child can find so much enjoyment with coloring that it may become part of their life, leading them to be a cartoonist or coloring book designer.