This Equals That

Aimed at children ages five and up, this clever and surprising picture book by artists and collaborators, Jason Fulford and Tamara Shopsin, takes young viewers on a whimsical journey while teaching them associative thinking and visual language, as well as colors, shapes and numbers. Through a simple narrative and a rhythmic sequence of photographs, the book generates multiple meanings, making the experience of reading the book interactive-parent and child must ask questions and come up with their own answers, drawing on the child’s imagination. Each spread presents a new relationship that changes and shifts as the book unfolds, with the last picture relating again to the first, forming a circle. Through playful and inspired sequencing, everyday scenes are transformed into a game of pairs, enjoyable for adults and children alike.