Professional and Personal Branding from Scratch: Historical Recipes for Winning a Brand New Power Game

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Professional Branding, from Scratch delivers difference-making value for soon-to begin professionals, soon-to-retire professionals, and people performing at any professional stage in-between. The professional branding principles and insights presented below are universal in nature. These principles and insights, if acted upon, will boost the success prospects of any professional seeking to identify socially responsible ways to accumulate more power and to exercise greater persuasiveness.