Multivariate Data Analysis

Joseph Hair (University of South Alabama),William Black (Professor Emeritus, Louisiana State University (LSU)),Rolph Anderson (Drexel University),Barry Babin (Morris Lewis Professor of Marketing/Ole Miss Business School/University of Mississippi)

Multivariate Data Analysis
Format
Paperback
Publisher
Cengage Learning EMEA
Country
United Kingdom
Published
24 May 2018
Pages
832
ISBN
9781473756540

Multivariate Data Analysis

Joseph Hair (University of South Alabama),William Black (Professor Emeritus, Louisiana State University (LSU)),Rolph Anderson (Drexel University),Barry Babin (Morris Lewis Professor of Marketing/Ole Miss Business School/University of Mississippi)

For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. The eighth edition of Multivariate Data Analysis provides an updated perspective on the analysis of all types of data as well as introducing some new perspectives and techniques that are foundational in today’s world of analytics. Multivariate Data Analysis serves as the perfect companion for graduate and postgraduate students undertaking statistical analysis for business degrees, providing an application-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques.

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