Author Christopher A. Kennedy shares the story of the Voice of the Bulldogs. Dave Nitz was the voice of Louisiana Tech University sports for half a century, his distinctive voice emanating from Tech fans' radios. A West Virginia native, Nitz dreamed of broadcasting in the big leagues. Little did he know that his hall of fame broadcasting career would take him to Ruston, Louisiana. Along the way, Nitz worked with country music icon Tom T. Hall in West Virginia and covered William and Mary University football under Lou Holtz. At Tech, Nitz gave voice to the basketball greatness of Karl "The Mailman" Malone and the national champion Lady Techsters. He called gridiron action from Maxie Lambright through unforgettable upsets of Alabama and Michigan State. As Nitz would say, "You gotta love it!"