Madboy: Beyond Mad Men: Tales from the Mad, Mad World of Advertising

Richard Kirshenbaum

Madboy: Beyond Mad Men: Tales from the Mad, Mad World of Advertising
Format
Paperback
Publisher
Open Road Integrated Media
Country
United States
Published
3 January 2012
Pages
232
ISBN
9781453258170

Madboy: Beyond Mad Men: Tales from the Mad, Mad World of Advertising

Richard Kirshenbaum

A thrilling and irreverent memoir about the transformation of the advertising business from the 1980s to today

Packed with business insight, marketing wisdom, and a cast of characters ranging from Princess Diana to Ed McMahon, this memoir is as bold, as breathtaking, and as delightful as Richard himself.

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