Remodelling Communication: From WWII to the WWW

Gary Genosko

Remodelling Communication: From WWII to the WWW
Format
Paperback
Publisher
University of Toronto Press
Country
Canada
Published
2 May 2013
Pages
172
ISBN
9781442615830

Remodelling Communication: From WWII to the WWW

Gary Genosko

Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society, Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture.

Proceeding model-by-model, Genosko provides detailed explanations of mathematical, semiotic, and reception theory’s encoding/decoding models, as well as Baudrillard’s critique of models and general models that bring together a variety of disciplinary perspectives. Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory.

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