Campaigning for President in America, 1788-2016

What does it take to get elected president of the United States- leader of the free world ? This book gives readers insight into the major issues and events surrounding American presidential elections across more than two centuries, from the earliest years of the Republic through the campaigns of the 21st century. * Introduces readers to the how and why of every American presidential election in history through plain-English analyses written by national scholars of American politics * Presents a chronological account of presidential campaigns that showcases the key personalities, issues, and campaign themes as they emerged in American political history * Examines recent presidential elections of the 21st century in detail * Decodes confusing campaign jargon and political insider terminology, especially for the ever-changing campaigns of the 21st century