New York Times Bestseller

From Instagram star Aimee Song, creator of the popular fashion blog Song of Style, comes the very first how-to Instagram guide, breaking down the essentials to taking gorgeous photos and building your brand and following.

With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyonc\u00e9 drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, d\u00e9cor, and more, Aimee includes insider tips on curating a gorgeous feed and growing an audience.

In this ultimate how-to Instagram guide, you’ll learn:

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How to brighten, sharpen, and filter your photos

The best apps and filters

How to prop and style food and fashion photos

Ways to craft your voice and story on Instagram

How to gain more Instagram followers

Secrets behind building a top Instagram brand

How to transform an Instagram hobby into a successful business

Tips for driving revenue based on your following

Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.