Rediscover the joy of exercise, effortlessly and permanently, with the revolutionary Easyway method.

We all know the feeling: you've put on a few pounds, you want to feel and look fitter, but the discipline you need to join that exercise class or go for that run always deserts you when you need it most. How can you overcome your aversion to exercise and achieve the health and physique you dream of?

By recognising that aversion and addiction are opposite sides of the same coin, Allen Carr's The Easy Way to Enjoy Exercise applies the acclaimed Easyway method to unravel the illusions and negative mindset that keep us stuck with our aversion to working out and eating well.

• Embrace exercise in a way that feels natural and enjoyable, without relying on willpower
• Develop a healthy mindset towards fitness, free from guilt or punishment
• Cultivate a healthy diet that will support you on your fitness journey

Whether you currently avoid exercise, find it hard to maintain, or simply want a more positive outlook on fitness, this book is your guide to a healthier, happier you. Say goodbye to the struggle and hello to a new, joyful approach to exercise with Allen Carr's Easyway.

What people say about Allen Carr's Easyway method:

"Ridiculously easy and inspirationally enjoyable" HuffPost

"No lectures, no scare tactics, no gimmicks" The Guardian

"The Allen Carr method is totally unique" GQ