Corporate Explorer Field Guide

Andrew Binns (Change Logic)

Corporate Explorer Field Guide
Format
Paperback
Publisher
Wiley
Country
United States
Published
1 March 2023
Pages
240
ISBN
9781394159222

Corporate Explorer Field Guide

Andrew Binns (Change Logic)

Corporate Explorer tells the story of how managers defy conventional wisdom to lead radical innovation from inside corporations. The positive reception to the publication of Corporate Explorer demonstrates the demand for practical resources to support managers building new businesses inside existing organizations.

Managers in a wide range of companies, large and small, see the opportunities to leverage digital technologies to drive disruption growth. Many are schooled in popular innovation methodologies like Lean Startup and Design Thinking but have discovered that there is so much more needed to convert a good idea into a thriving, revenue generating business. Corporate Explorer provides an overarching framework, along with practical guidance, for how to manage this transition. However, there is no one right answer to this challenge which stretches across the disciplines of innovation, strategy, change, and leadership. Practitioners know that no one author has the ‘whole answer’ to such a broad set of issues, and they have a thirst for a practical resource that can bring the best input from across the corporate innovation community.

The Corporate Explorer Fieldbook will fulfill this need by bringing a community of practitioners, advisors, and academics together to describe a great range of tools and techniques to support managers building new ventures inside corporations. It will feature chapters by heads of organizations who have adopted the Corporate Explorer strategy and have had immense success. They’ll also share their pain points and the actions they took to work around their issues to achieve innovation. It will also feature a number of areas where readers can jot down their own list of strategies, action plans, etc..

This item is not currently in-stock. It can be ordered online and is expected to ship in 10-14 days

Our stock data is updated periodically, and availability may change throughout the day for in-demand items. Please call the relevant shop for the most current stock information. Prices are subject to change without notice.

Sign in or become a Readings Member to add this title to a wishlist.