Empower and Inspire Human Potential

In the decade before the Covid-19 pandemic, change was coming so quickly and across so many vectors that most business leaders - so busy tackling one new challenge after another - missed the trendlines that would collide in the early months of 2020 and change their workforce and how they lead it for generations to come.

In The Empathy Advantage: Leading the Empowered Workforce, Heather E. McGowan and Chris Shipley team up again to deliver a guidebook for leaders navigating the uncertainty of a post pandemic world in a sequel to their successful book The Adaptation Advantage. Since the publication of the Adaptation Advantage in early 2020, McGowan and Shipley have been speaking and working with leaders across industries to learn how work was forever changed by the forced social experiment of the last three years. The result is an insightful exploration of the motivations and incentives that drive today’s workforce and a practical guide to help leaders inspire, direct, and engage their newly empowered workforce.

In this book, you will learn about the three interlocking trends that brought us the empowered workforce: The Great Resignation, the Great Reshuffle, and the Great Reset. The Great Resignation was not simply the result of pandemic-induced stress and exhaustion; it has been building for more than a decade. The pandemic simply brought it into focus. The Great Reshuffle saw people leave their low-paying, high-contact jobs to new lines of work where they would be treated well by their employers and paid a living wage to do work they loved. These two trends collided with the existential crisis of the pandemic to trigger The Great Reset, a collective mindset shift in workers who have reordered their priorities and now weigh the rewards and benefits of their work against the work’s risks and costs.

The Empathy Advantage: Leading the Empowered Workforce offers insights into how this powerful shift is a transformative opportunity for your company to create the workplace conditions that inspire a complex, diverse, and multi-generational workforce to out-perform your competition.

You’ll also find:

An illuminating introduction to the latest generation of workers, and how the COVID-19 pandemic forced them to reimagine what work means to them Discussions of how the next generation of employees doesn’t look, sound, work, or think like most employers, and how to form strong relationships with them anyway New rules for leadership for thriving companies, including how to move from manager to leader and, finally, to enabler

An invaluable resource for anyone ready to be the dynamic leader of an engaged workforce, The Empathy Advantage will earn a place in the libraries of anyone with responsibility for recruiting and retaining the next generation of workers.