Managing Joint Innovation: How to balance trust and control in strategic alliances
F. Bidault
Managing Joint Innovation: How to balance trust and control in strategic alliances
F. Bidault
‘Open Innovation’ is good up to a certain point, past a certain level, however, it becomes extremely dangerous. It is crucial therefore that a companies ‘sweet spot’, the optimum point where open innovation is beneficial, is found before it becomes hazardous. Using strong research Francis Bidault guides the reader through this innovation journey.
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