Managing Health Care Business Strategy
George B. Moseley III
Managing Health Care Business Strategy
George B. Moseley III
Managing Health Care Business Strategy explores the most important aspects of planning and implementing strategy in a health care organization in very practical, actionable language with relevant, real-life and hypothetical examples throughout.
Using simple, accessible language, the author explains everything you need to know to get started managing strategy in a health care organization. The book includes a description of the basic multi-step process of creating and then managing a strategic plan, as well as specific strategic options (merger/acquisition, reorganization, joint venture) and some of the popular tools for analyzing strategic situations (balanced scorecard, Six Sigma, SWOT).
The second edition is a major expansion offering 10 additional chapters that examine the finer details of formulating and implementing strategic initiatives.
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